3 responses to “Belgium: More than just Tintin and Chocolate”

  1. James

    Turns out there’s a stronger connection between books and chocolate than previously thought. One study shows that piping the scent of chocolate into bookstores leads to a measurable, significant increase in the amount of time customers spend in the shop and in the number of purchases they make.

    Leave it to the Belgians.

  2. Mark Holtzen

    James, you had me at “beer.”

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